Magento

A practical Magento 2 SEO audit checklist: URLs, robots directives, XML sitemaps, languages, JSON-LD and feed freshness. Verify each fix with evidence.

In many Magento stores, the blog has been running for years, but its current technology is becoming less convenient to maintain. Over time, there is a need to simplify the architecture, make better use of native Magento mechanisms, and organize content without manually rewriting hundreds of posts.

Does a Magento 2 store need to pay every month for newsletters, reviews, affiliate marketing, AI support, cookie consent, task management, and time tracking? Not always. Some of these functions can be moved directly into Magento 2, and instead of paying for more subscriptions, you can use one-time-purchase modules and --- where needed --- pay only for the infrastructure you actually use, such as email delivery or AI API usage. In this article, we show which areas make sense for this approach, what its limitations are, and what the cost difference may look like.

Check where the cost of manual B2B order processing comes from and how Kowal B2B Suite helps move pricing, RFQ, limits, approvals, documents, and quick orders into Magento 2.

Having trouble deleting a large number of products in Magento 2? Does the admin panel freeze, errors appear, or response time get exceeded? See how to solve this problem with the Kowal_DeleteProductsQueue module, which deletes products automatically in the background — without overloading the server and without stress.

From June 19, 2026, online stores operating in the European Union will be required to provide consumers with a simple, visible, and easily accessible function that allows them to submit a statement of withdrawal from a contract online. In practice, this means implementing a Withdraw from the Contract Here type of mechanism in the store.

Want your Magento 2 store to be visible only to logged-in customers? The Kowal_ForcedLogin module lets you easily block store access for users who are not logged in, without modifying the code. An ideal solution for B2B stores, test stores, or stores with a private offer.

Teoria + praktyka: jak ułożyć kartę produktu, żeby sprzedawała. UX, zaufanie, obiekcje, treści, SEO i social share.

Choosing the right checkout model in Magento 2 significantly impacts both the user experience and your ability to measure where customers drop off. With clearly separated steps, the two-step checkout makes it easier to identify abandonment points and adjust accordingly — whether through improved UX, field arrangement, or payment integration. Unlike single-page solutions, which often blur behavioral patterns, Magento’s default process ensures stability, precision, and long-term scalability for your store.

W ostatnich miesiącach w społeczności e-commerce coraz częściej pojawiają się pytania o nową wersję Magento: czy Magento 3 jest już dostępne i czy rzeczywiście wprowadzi całkowicie nowy frontend? Wielu właścicieli sklepów i deweloperów zastanawia się, czy warto wstrzymać się z wdrożeniem lub przebudową sklepu, czekając na rewolucję technologiczną. Czy mamy już wersję testową Magento 3? Oto co wiemy na dziś.

Discover key Magento 2 modules compatible with the KOWAL Magento 2 template that enhance store functionality, optimize the shopping process, and improve conversions. Learn how extensions affect UX, SEO, and the effectiveness of marketing campaigns. Find out how to unlock the full potential of your online store!